Design

A Registered Design is a legal right which protects the appearance of  a product or part of a product. It is only possible to do so in the country that it is registered in.

The purpose of a Registered Design is to help you stop others from copying or creating designs which are very similar to your own. 

For the registration, the design is defined legally as being the appearance of the product as a whole as a result of the products features such as colours, texture, shape, contours or materials of the product. Design Registration cannot protect certain things about a product relating the design e.g. the way the product works or the idea behind the product. It just protects the way a product looks visually. 

When relating the Registered Design to the term 'product,' it can mean packaging, typographic typefaces or graphic symbols which are all intended to be made into a more complex product. 

-For a design registration to be valid, it must be a brand new design with nothing similar already on the market or published online. It must also have individual and unique character.

-You cannot register a design if it is in any way offensive, if it contains protected international emblems or flags or if the product is determined by the technical function. 

The owner of a product can grant others permission to use their design and designs can also be sold. 

http://www.dailymail.co.uk/news/article-1363249/Can-tell-difference-The-parasite-brands-designed-rip-best-sellers.html